Friday 1 March 2013

Ferrari rated world's most powerful brand ahead of Apple

Ferrari rated world's most powerful brand ahead of Apple Meanwhile, Apple squeaked out ahead of Samsung to earn the top spot as the most valuable brand at $400 billion. You can check out the Brand Finance press release below for more information.

Ferrari rated world's most powerful brand ahead of Apple

Ferrari rated world's most powerful brand ahead of Apple logo

Ferrari has nabbed the honor of becoming the world's most powerful brand from Apple. According to Brand Finance, the Italian automaker earned the highest rating among all brands on the Global 500 list despite being worth considerably less than its competition. But the ranking takes into account more than just a company's bottom line. Brand Finance also looks at margins, average revenue per customer and less tangible notions like brand affection and loyalty.

Ferrari rated world's most powerful brand ahead of Apple

There's no disputing those latter two categories, and this year saw Ferrari enjoy the best financial results in the automaker's history. In 2012, the company's revenue jumped by eight percent to 2.43 billion euro thanks in part to a 4.5 percent increase in deliveries worldwide.Ferrari rated world's most powerful brand ahead of Apple

2013 Dodge Challenger R/T hits the Redline

2013 Dodge Challenger R/T hits the Redline The Redline package retails for $1,995 and can be had on both Challenger R/T and R/T Plus models. Scroll down for the full press blast.

2013 Dodge Challenger R/T hits the Redline

2013 Dodge Challenger R/T hits the Redline

2013 Dodge Challenger R/T hits the Redline

2013 Dodge Challenger R/T hits the Redline

2013 Dodge Challenger R/T hits the Redline

2013 Dodge Challenger R/T hits the Redline front view

2013 Dodge Challenger RT hits the Redline wheal

2013 Dodge Challenger RT hits the Redline rear view

2013 Dodge Challenger R/T hits the Redline
Dodge has added a bit of spice to its Hemi-powered Challenger for 2013, offering up this new Redline package that makes its official debut at the Chicago Auto Show. The R/T Redline builds on the Rallye Redline kit that was created for the V6 Challenger, and we like how these subtle changes add to the muscle coupe's already classic styling.

2013 Dodge Challenger R/T hits the Redline

In addition to the black chrome 20-inch wheels with red accents, the R/T Redline adds subtle graphics along the beltline. Inside, cars equipped with the six-speed manual transmission get a performance tuned exhaust that allows the engine to send a full 375 horsepower and 410 pound-feet of torque to the rear wheels. (Redline Challengers with the five-speed automatic produce 372 hp and 400 lb-ft.)2013 Dodge Challenger R/T hits the Redline

Defiance Dodge Charger, saving Earth from aliens isn't clean work

Defiance Dodge Charger, saving Earth from aliens isn't clean work You'll be forgiven for not having heard about the TV show Defiance – it actually hasn't aired its first episode yet. The new science fiction show about an alien war against Earth in the near future seems like a perfect fit for the SyFy channel, and, apparently one that Dodge saw as a slick marketing opportunity for its Charger sedan.

Defiance Dodge Charger, saving Earth from aliens isn't clean work

Defiance Dodge Charger, saving Earth from aliens isn't clean work rear view

Defiance Dodge Charger, saving Earth from aliens isn't clean work front rear

Defiance Dodge Charger, saving Earth from aliens isn't clean work

Defiance Dodge Charger, saving Earth from aliens isn't clean work side rear

Defiance Dodge Charger, saving Earth from aliens isn't clean work
Defiance Dodge Charger, saving Earth from aliens isn't clean work grill

Defiance Dodge Charger, saving Earth from aliens isn't clean work wheal

Here in Chicago, Dodge has given a large corner of its show stand to the Defiance Charger, a car that won't be skipped by any Mad Max fans in attendance at this year's show. The Charger boasts one hell of a gnarly patina under a confusingly welded cage of tube steel, as well as window bars, a grille guard in front, and big, knobby truck tires. There aren't any obvious guns or turrets on the outside of the vehicle, so we can only hope that the characters driving it go well-armed.

Defiance Dodge Charger, saving Earth from aliens isn't clean work

Look for the Charger to make its star turn in Defiance when the series premieres on SyFy on April 15 at 9:00 PM EST. Also, there's said to be a Defiance video game in the works, too, so you may get a chance to steer the burly Dodge for yourself. Find a trailer for the show, below, as well.Defiance Dodge Charger, saving Earth from aliens isn't clean work

Mopar '13 Dart is a bruiser

Mopar '13 Dart is a bruiser For the fourth year in a row, Mopar is offering a limited-production car decked with a plenty of add-ons and a unique look. This year's black-and-blue car is the Mopar '13 Dart, which was unveiled at the Chicago Auto Show with the now-signature paint scheme. Like previous Mopar models, only 500 of the '13 Darts will be built. Past models include the Mopar '10 Challenger, Mopar '11 Charger and the Mopar '12 300.

Mopar '13 Dart is a bruiser

Mopar '13 Dart is a bruiser

Mopar '13 Dart is a bruiser


Mopar '13 Dart is a bruiser

Mopar '13 Dart is a bruiser front view

Mopar '13 Dart is a bruiser rear view

Mopar '13 Dart is a bruiser headlight

Mopar '13 Dart is a bruiser side rear view

Mopar '13 Dart is a bruiser
Mopar '13 Dart is a bruiser badge
The all-black Dart gets a brightly contrasting, offset blue stripe running the full length of the car, and other styling mods like the aero-tuned body kit, gloss black grille, wheels and mirror caps. Curiously, Mopar chose to stick with the Dart's standard headlights rather than the darker, smoked lights. The interior gets a similar black-and-blue treatment, but this unique cabin features a blue leather driver's seat to go along with the black leather seating for the rest of the passengers.

More than just a styling package, the Mopar '13 Dart also gets some performance and handling goodies to complement the Dart's turbocharged 1.4-liter engine, such as upgraded brakes with slotted rotors, a lowered suspension, retuned electric power steering and a "sport-tuned" exhaust system.

Scroll down for Chrysler's official press release.Mopar '13 Dart is a bruiser

Old vs. New: 2014 SRT Viper takes on upgraded 16-year-old Dodge Viper

Old vs. New: 2014 SRT Viper takes on upgraded 16-year-old Dodge Viper It's easy to play the "Would you rather have a New X or an Old Y with a bunch of upgrades?" game more often than we care to admit, but the crew at Car and Driver have taken bench racing to the next level with their latest video. In it, the magazine pits a brand-new 2014 SRT Viper against a highly modified 1997 Dodge Viper GTS. There are 16 years between the time this particular GTS rolled off the production line and when the new car bowed, but that doesn't mean the old snake's owners have been sitting on their hands.

Old vs. New: 2014 SRT Viper takes on upgraded 16-year-old Dodge Viper

Old vs. New: 2014 SRT Viper takes on upgraded 16-year-old Dodge Viper

Thanks to a spate of modifications, the GTS offers up a better power to weight ratio than the new machine, but is that enough to overcome the technological leap forward represented by the 2014 Viper? We won't spoil it for you. You'll just have to check out the full clip below for yourself.

Old vs. New: 2014 SRT Viper takes on upgraded 16-year-old Dodge Viper

2003-04 Dodge Viper recalled for sudden airbag deployment

2003-04 Dodge Viper recalled for sudden airbag deployment As if driving the old Dodge Viper (not the fancy new SRT model) isn't intimidating enough, imagine trying to wrangle that V10 beast and then suddenly having the airbags deploy. Yikes. That's apparently what could happen to some 3,660 Viper models from the 2003 and 2004 model years, and as such, Chrysler has issued a recall.

2003-04 Dodge Viper recalled for sudden airbag deployment

2003-04 Dodge Viper recalled for sudden airbag deployment

2003-04 Dodge Viper recalled for sudden airbag deployment

2003-04 Dodge Viper recalled for sudden airbag deployment

2003-04 Dodge Viper recalled for sudden airbag deployment

2003-04 Dodge Viper recalled for sudden airbag deployment

2003-04 Dodge Viper recalled for sudden airbag deployment

2003-04 Dodge Viper recalled for sudden airbag deployment

2003-04 Dodge Viper recalled for sudden airbag deployment
According to the National Highway Traffic Safety Administration, part of the car's airbag control module may fail, causing the bags or seatbelt pre-tensioners to deploy without warning while the vehicle is in operation. That's a dangerous scenario in any car, let alone one offering insane horsepower a near-total paucity of safety nannies should things get squirrely.

2003-04 Dodge Viper recalled for sudden airbag deployment

Owners will be notified this month about the recall, though a remedy is not expected to be available until later this year. Scroll down for the full NHTSA statement.2003-04 Dodge Viper recalled for sudden airbag deployment

2013 Dodge Durango R/T

2013 Dodge Durango R/T Not too long ago, Chevrolet got itself into some trouble by throwing the SS badge on just about everything it produced, so I've always been a little hesitant about the seemingly excessive use of the R/T nameplate on Dodge vehicles. For the 2013 model year, practically every model in Dodge's lineup has an R/T trim level from the Avenger all the way up to the Durango. Although the R/T name used to signified models made for road and track, I doubt anyone would be delusional enough to assume the Durango – and some of the other models wearing this badge – are suited for any sort of track duty.

2013 Dodge Durango R/T

2013 Dodge Durango R/T

2013 Dodge Durango R/T

2013 Dodge Durango R/T

2013 Dodge Durango R/T headlight

2013 Dodge Durango R/T

2013 Dodge Durango R/T front view

2013 Dodge Durango R/T rear view

2013 Dodge Durango R/T
Still, when this 2013 Dodge Durango R/T rolled up for me to drive for the week, I couldn't help but take in its big, mean and imposing stance. Sure, if I had my choice of buying any of the Dodge R/T products, the Charger and Challenger would be my top picks for sure, but it's easy to say that the Durango would be a close third – far above the R/T versions of the Avenger, Journey and Grand Caravan.
Not that the current Durango was a bad-looking SUV to begin with, but the R/T package gives it more aggressive styling thanks to a monochromatic look. With the removal of just about all the chrome that comes on a Durango, this tester even looked good in what would normally be a boring shade of silver thanks to the body-colored front fascia, smoked headlights, 20-inch wheels and the sporty-looking rear fascia with dual exhaust outlets.
The styling might be there to back up the badge, but there is no extra power under the hood of the R/T. In possibly one of the best moves Dodge made with this particular model, the only engine offered is the 5.7-liter Hemi V8. The 360-horsepower, 390 pound-feet of torque engine feels adequate perfectly for this 5,331-pound utility. This is the only model of the Durango lineup that comes standard with the six-speed automatic transmission, too.
Fuel economy is about what you'd expect from a V8-powered SUV weighing as much as the Durango does, with EPA estimates of 13 miles per gallon in the city and 20 mpg on the highway. During my week with the R/T, this tester returned 15.5 mpg.

2013 Dodge Durango R/T

The Hemi is equipped with cylinder deactivation, which feels clunky at times when it switches from V8 to V4 power, with an ever-so-slight delay when the cylinders reengage once again. The only bypass for the system is just to be sure that you're right foot stays planted whenever possible.
Chrysler says the Durango R/T comes with a sport suspension, but aside from the bigger standard wheels, I felt no difference between this and any other Durango I've driven in the past. If you're really looking for a sporty, family-sized (three-row) SUV, you're probably going to want to check out the new Explorer Sport.
The best part of the Durango R/T might be its exhaust system. Yes, the dual pipes poking through the rear fascia give it an aftermarket look, but it's the exhaust note that makes the R/T thrilling. Dodge gave the Durango R/T unique mufflers, pipes and resonators for a deep, throaty note, which makes the package a little more distinctive.
Similar to the exterior styling, the R/T's interior has a sportier look and feel with plenty of red accents on the standard black leather throughout the cabin. This particular model came with the center-row captain seats limiting the overall seating capacity to just six, but it made accessing the third-row seat much easier. Not surprisingly, as the innovator of third-row seating for non-fullsize SUVs, the Durango's rearmost accommodations are spacious enough for two adults and can also fold completely flat quickly and easily.
The R/T trim level sits just under the Citadel as the top Durango model, and as such, it isn't a cheap SUV. Starting at $35,995 in base form, this all-wheel-drive 2013 Durango R/T was optioned up quite impressively, bringing with it a hefty as-tested price of $45,360.
What you get for that high price, though, is plenty of optional goodies including leather-wrapped door panels, heated steering wheel, heated and ventilated front seats, adaptive cruise control and Chrysler's Uconnect navigation system. This test vehicle may very well have been completely fully loaded, and while it'd be a hard financial pill to swallow, it's certainly easy enough to option rivals to the same level.
Yes, the third-gen Durango is no longer body on frame, but proving that it hasn't completely lost touch with its SUV roots, the Durango is still rear-wheel drive in base form, even though it's now competing against a newer breed of three-row utilities like the Chevy Traverse, Nissan Pathfinder and the Ford Explorer. Unlike its corporate cousin, the Jeep Grand Cherokee, the Durango is not offered with a multi-mode off-road system, but it did handle itself quite well while driving on the loose sand of a northeast Florida beach.2013 Dodge Durango R/T